Author: Tim Gibney

Simply the people putting together your marketing have forgotten about the touchstones that make marketing interesting. …

Why is it that many of my advertising spots or newspaper ads fall short? Read more →

Nothing, if you are a very well known company that people only buy one type of …

When I look a billboards, they only contain usually a large picture and some sort of a head-line, what’s wrong with that? Read more →

There are two types; direct response and generic advertising. Direct response marketing asks the reader to …

What are the types of marketing? Read more →

My answer has three parts, first of all marketing is all the activities and techniques used …

What is marketing? Read more →