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Category: re-evaluate marketing

Are you analyzing the return on your marketing costs?

By Tim Gibney Posted on May 17, 2012 Posted in General Motors and Facebook, marketing expenses versus the results, re-evaluate marketing

Are you reviewing the repayment from your business expenses? On May 15th, General Motors announced that it would stop advertising on Facebook. The decision was based on the fact that they have found that their ads did not have the …

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