What do you need to learn from the chickens?

Seriously, what do chickens do that you need to do a lot more of in this economy?

I must first state that I never lived on a farm, although a married a girl who grew up on a farm. So even though my insights about farming are not deep this suggestion has a great deal of validity.

My suggestion is that due to the changes in the economy and the way business is being operated we need to go back to some basics. We need to get out of the attitude that business will come to us. We need to get out of the office and see ‘the people’. This will entail that we do as the chickens do – that is they do a lot of scratching around for what they want.

By doing that you will find out some valuable information of what customers want and that will help your business.

So when are you going to start scratching around and renew your business?