The reason I know that is because I’ve just been given access to the results of this survey by Deloitte with Forbes Insights. Which means that over the next number of my postings you will find out what many of …
No they buy for their reasons. If so, how do you find out what their reasons are? Of course you have to ask questions. The key in asking questions is that you need to find out what their emotional reasons …
Yes this is an important question! The reason I say that is because your introduction can either make or break the first impression that a person has about you. Let me give you an example; you are in the financial …
It seems to me that every aspect of business is divided and put into a special drawer and the contents of the drawer are not meant to be disturbed. You have the accounting department, you have the sales department, you …
I wonder if compartmentalizing is part of the problem. Read more →
The circumstances I am speaking about are the different events or situations that occur in business. When things are going great in business I am sure that everyone is positive and up-beat. But what happens when there are some difficult …
How does your Business Character show in different circumstances? Read more →
Character is defined as the aggregate of features and traits that form the individual nature of some person or thing. What is the character of your business today? Whatever the character of your business is – it is going to …
No one wants to know about your solution to their challenge until they know that you deeply understand their situation. So how do you get to know what their challenges are? This is done by simply asking interesting questions. I …
“Oh boy, Gibney you’ve lost it now!” I am sure at least one of you out there is thinking that, but read on. Yes it is a tough time to be selling anything. People have cut back on their spending …
With money being tight – stir up your customers! Read more →
Ricky Gervais was the host of last Sunday’s Golden Globe Awards (January 16th). His performance has been analyzed deeply. Were his actions over the top? Was what he did different than what was expected? Was he objectionable to Hollywood’s stars? …
I can hear some of you saying, ‘I’m doing that already!’ My question then becomes, ‘Are you really adding value?’ The reason why I question that is because what you have been for years – is not necessarily adding value. …