Do you ever ask ‘what if’ questions in your organization?

Did you know that ‘what if’ questions can give wonderful and unique solutions?

In June of this year (2014) the Ford Motor Co. and the H.J. Heinz Co., the Pittsburgh-based ketchup maker decided to team up on research into turning tomato skins into auto parts. I am sure this is the result of asking this question – ‘What if we could turn the excess tomato skins into a useful product?’

Can you imagine the results if this ‘what if’ question produces the results they are looking for?

When was the last time you asked a ‘what if’ question in your organization?

Do you think that you might have missed out on some opportunities?

What is stopping you from asking this key question today?