Have you ever noticed that some companies aren’t concerned about their customer’s experience?
Let me tell you about a personal incident. Yesterday I decided to change my Personal Identification …
Have you been doing some accidental branding?
The branding I am talking about is how you are remembered due to your marketing. Let …
Has there ever been a time when you felt that you weren’t as good as you used to be?
This has happened to the best sales people in the world. But what can you do …
Has there ever been a time when you felt that you weren’t as good as you used to be? Read more →
Do prospects dread their buying experience from you?
‘Of course they don’t!’ you are saying. Let me give you an example. When prospects come …
Do prospects dread their buying experience from you? Read more →
Have you looked at all the facts?
The facts I am talking about are based on the answers you get to your questions. …
Are you building value?
I am not talking about the value of your business. I am talking about value for …
Did you know that there are two ends to the customer service spectrum?
I know this due to two recent events. Last year we had our backyard landscaped. I …
Did you know that there are two ends to the customer service spectrum? Read more →
What do people remember your business for?
For years many provinces in Canada and states in the United States of America have used …
Have you felt that you are being bombarded with too much marketing?
Well you are not alone! According to Yankelovich Partners, 65% of the people they survey felt …
Have you felt that you are being bombarded with too much marketing? Read more →
This is a window of opportunity are you taking advantage of it?
This window of opportunity is every time someone comes to your store/office. The other day I …
This is a window of opportunity are you taking advantage of it? Read more →