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What makes a company brilliant?

By Tim Gibney Posted on December 23, 2011 Posted in Brilliant Companies

The Editor in Chief of Entrepreneur magazine recently posted this on their web-site and I would like to share with you. “…our annual list of 100 Brilliant Companies, who have coupled genius and execution to fantastic — and, in many …

What makes a company brilliant? Read more »

Do you get any recommendations from your customers?

By Tim Gibney Posted on December 21, 2011 Posted in customer recommendations

You may call them referrals or compliments, but do you get them? In a 2010 study by Forrester Research, they found that 62% of online retail shoppers think product recommendations are useful and 15% of the people surveyed bought based …

Do you get any recommendations from your customers? Read more »

Are you concerned about people stealing your business ideas?

By Tim Gibney Posted on December 21, 2011 Posted in business ideas

I think that concern is totally unjustified, because most people don’t like new ideas. Take for example this quote from Howard Aiken (1900-1973). He was a major figure of the early digital era. He is best known for his first …

Are you concerned about people stealing your business ideas? Read more »

Have you got a message from last years results?

By Tim Gibney Posted on December 20, 2011 Posted in business improvement

If you have, what actions prove that you want to improve? The biggest problem I’ve seen in my life is settling. Settling for me is accepting that your life is as good as it could be. It is saying to …

Have you got a message from last years results? Read more »

Are you a risk-taker, a doer or a maker of things?

By Tim Gibney Posted on December 19, 2011 Posted in an entrepreneur?

All of those people are the entrepreneurs, are you one of them? When U.S. President Obama was inaugurated he paid honor to the entrepreneurs in his first speech as President. Whether you agree with his politics or not, it is …

Are you a risk-taker, a doer or a maker of things? Read more »

Do you know the difference between a tactic and a strategy?

By Tim Gibney Posted on December 16, 2011 Posted in tactic versus strategy

If you are not sure read on. Tactics are the specific actions or series of actions that you take. Tactics will vary with the situation. A strategy on the other hand is a method or plan chosen to bring about …

Do you know the difference between a tactic and a strategy? Read more »

What would you think if your business was classified as not adapting to change?

By Tim Gibney Posted on December 15, 2011 Posted in improving your company image

What about if people said that you were inefficient and obsolete? In a recent survey by a strategic brand and marketing company called Prophet they interviewed 5,000 US consumers. The question they had was; what businesses do you see as …

What would you think if your business was classified as not adapting to change? Read more »

What does it take to get the attention of prospective buyers?

By Tim Gibney Posted on December 14, 2011 Posted in improving your advertising

For years I’ve been speaking about how effective writing will draw attention to your advertising. At long last I can use an example from every day life. A man named Weh-Ming Cho who lives in Eastern Canada used his writing …

What does it take to get the attention of prospective buyers? Read more »

Have you ever seen a company advertising that they ‘will not be undersold’?

By Tim Gibney Posted on December 13, 2011 Posted in selling at a discount

What a sad situation for that business. If you have competitors who want to compete on price it is time for you to re-invent your business. I speak from a personal perspective on this. Almost 30 years ago I was …

Have you ever seen a company advertising that they ‘will not be undersold’? Read more »

Does anyone know what congruency means?

By Tim Gibney Posted on December 12, 2011 Posted in working together on purpose

Congruency is the state achieved when there is agreement and the coming together for a purpose. Recently I read article about a person who spoke to a large group of professionals. The speaker said some words that made no sense …

Does anyone know what congruency means? Read more »

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